Amplified Output, by Carl Moos - Privacy Policy
Last Updated: June 30, 2025
This Privacy Policy describes how Amplified Output, by Carl Moos ("we," "us," or "our") collects, uses, and shares your personal information when you visit our website, https://www.amplifiedoutput.com, and interact with our services, including our advertising on platforms like LinkedIn.
We are committed to protecting your privacy and handling your data transparently and in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA/CPRA), where relevant.
1. Information We Collect
When you interact with our website and our LinkedIn advertisements, we may collect various types of information, including:
Information You Provide Directly:
Contact Information: Name, email address, phone number, company name, job title, and other details you provide when you fill out forms on our website (e.g., contact forms, lead generation forms), subscribe to newsletters, or register for events.
Correspondence: Information you provide when you communicate with us via email, chat, or other channels.
Information Collected Automatically (through Cookies and Tracking Technologies):
Device and Usage Information: IP address, browser type, operating system, device identifiers, referring URLs, pages viewed, time spent on pages, and clickstream data.
LinkedIn-Specific Data: When you interact with our LinkedIn Ads, LinkedIn (as a third-party service provider and co-controller of certain data) may collect data about your ad views, clicks, and any actions you take in response to our ads (e.g., form submissions). If you use a LinkedIn Lead Gen Form, information from your LinkedIn profile (such as name, email, company, job title) is automatically pre-filled and can be submitted to us with your consent.
Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to collect information about your Browse behavior.
2. How We Use Your Information
We use the information we collect for the following purposes:
To Provide and Improve Our Services:
To respond to your inquiries and fulfill your requests.
To operate, maintain, and enhance our website and services.
To personalize your experience on our website.
For Marketing and Advertising Purposes:
To display relevant advertisements to you on LinkedIn and other platforms based on your interests and interactions with our website and previous ads.
To measure the effectiveness of our advertising campaigns, including those on LinkedIn (e.g., tracking conversions, understanding ad performance).
To send you marketing communications (newsletters, promotional offers) that we believe may be of interest to you, in accordance with your preferences and applicable laws.
To create custom audiences and lookalike audiences for advertising purposes on LinkedIn, allowing us to target similar individuals who might be interested in our products/services.
For Analytics and Research:
To analyze trends, track user navigation, and gather demographic information to understand how users interact with our website and ads.
To conduct research and analysis to improve our products, services, and marketing strategies.
For Security and Legal Compliance:
To protect against, identify, and prevent fraud and other illegal activities.
To comply with our legal obligations, resolve disputes, and enforce our agreements.
3. How We Share Your Information
We do not sell your personal information. We may share your information with third parties in the following circumstances:
Service Providers: We engage trusted third-party service providers who assist us in operating our website, conducting our business, and serving our users. These include:
LinkedIn Corporation: As an advertising platform, LinkedIn processes data on our behalf for the purposes of delivering our ads, tracking their performance, and providing analytics. When you interact with our LinkedIn Lead Gen Forms, LinkedIn shares the information you provide with us.
Analytics Providers: Services like Google Analytics help us understand website traffic and user behavior.
Marketing Automation and CRM Platforms: Tools we use to manage customer relationships and send marketing communications.
Legal Requirements: We may disclose your information if required to do so by law, in response to a court order, subpoena, or other legal process, or if we believe it is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
With Your Consent: We may share your information with third parties when we have your explicit consent to do so.
4. LinkedIn Ads and Data Processing
We utilize LinkedIn's advertising services, including the LinkedIn Insight Tag (Pixel) and Lead Gen Forms, to understand how our ads perform and to offer you relevant content.
LinkedIn Insight Tag: This tag allows us to track website conversions, retarget website visitors, and unlock additional insights about our LinkedIn ad campaigns. When you visit our website, the Insight Tag collects data such as your IP address, device characteristics, and Browse activity. LinkedIn uses this data to provide us with aggregated and anonymized reports and to show you more relevant ads on LinkedIn.
Lead Gen Forms: When you submit information through a LinkedIn Lead Gen Form associated with our ads, you are consenting to LinkedIn sharing that information with us. This information is then processed by us according to this Privacy Policy.
Data Controller vs. Data Processor: For certain data processing activities related to LinkedIn Ads (e.g., providing advertising services, reporting), LinkedIn acts as a data controller. For other activities (e.g., processing data collected through Lead Gen Forms once shared with us), we become the data controller. We work with LinkedIn to ensure compliance with relevant data protection laws.
5. Your Choices and Rights
Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:
Right to Access: You have the right to request a copy of the personal information we hold about you.
Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information.
Right to Erasure (Right to Be Forgotten): You have the right to request the deletion of your personal information under certain circumstances.
Right to Restrict Processing: You have the right to request that we limit the way we use your personal information.
Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format.
Right to Object: You have the right to object to the processing of your personal information for direct marketing purposes or when based on legitimate interests.
Right to Withdraw Consent: If we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.
Right to Opt-Out of Sale/Sharing (for California Residents): If the CCPA/CPRA applies to you, you have the right to opt out of the "sale" or "sharing" of your personal information (including for cross-context behavioral advertising). You can exercise this right by contacting us at the email address provided below. We also recognize and honor Global Privacy Control (GPC) signals.
Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe your privacy rights have been violated.
To exercise any of these rights, please contact us using the details provided in the "Contact Us" section below. We may need to verify your identity before fulfilling your request.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our website and hold certain information.
What are cookies? Cookies are small files placed on your device (computer or mobile device) when you visit a website. They are widely used to make websites work more efficiently and to provide reporting information.
How we use cookies: We use cookies for various purposes, including:
Essential Cookies: Necessary for the website to function properly (e.g., navigating pages, accessing secure areas).
Performance and Analytics Cookies: To collect information about how visitors use our website (e.g., which pages are most popular, how long users stay on a page) to improve performance. This often includes cookies from Google Analytics and LinkedIn Insight Tag.
Advertising and Targeting Cookies: To deliver relevant advertisements to you on our website and third-party platforms (like LinkedIn) and to measure the effectiveness of our advertising campaigns. These cookies may track your Browse habits across different websites.
Managing Cookies: Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, accidental loss, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
8. Data Retention
We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as for tax, accounting, or other legal requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
9. Children's Privacy
Our website and services are not intended for children under the age of 16. We do not knowingly collect personal information from children under this age. If we become aware that we have collected personal information from a child without parental consent, we will take steps to remove that information from our servers.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically for any changes.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Carl Moos
320 Elm Street, 306, San Mateo CA, 94401
carl@amplifiedoutput.com